News and Events

April 28, 2026 – Sioux Falls, SD: Midco announced a marketing partnership with former NFL linebacker Chad Greenway, setting the stage for a new campaign called “Get Real.” The advertising series starring Greenway begins May 1 and highlights Midco’s straightforward, reliable and affordable products delivered by its best-in-class fiber network. 

The “Get Real” campaign reflects a shared commitment between Midco and Greenway to authenticity, transparency and value. Together, they aim to cut through industry complexity and deliver a clear, honest message about what customers should expect from their internet provider.  

“Chad Greenway is as real as it gets,” said Midco President and Chief Operating Officer Ben Dold. “His journey from Mount Vernon, South Dakota to 11 seasons with the Vikings, including two Pro Bowl selections, is a story of grit, tenacity and hard work that resonates with our team and our customers. From his career on the field to his inspiring service in the community, Chad is trusted, authentic and genuine. These qualities align perfectly with Midco’s promise to deliver transparent pricing, reliable service and local support from a team you can count on.” 

The campaign emphasizes Midco’s $39 home internet starting price, three-year price lock and included Wi-Fi equipment. And in an era where customers are tired of fine print and surprise bills, Greenway reminds viewers that Midco customers won’t see contracts, junk fees or gimmicks. 

Greenway said the partnership made sense because of the shared focus on honesty and trust.  

“People deserve to know exactly what they’re paying for and what they’re getting,” Greenway said. “Midco keeps it simple and real, and that’s something I believe in. This campaign is about calling it like it is and giving customers straightforward choices they can feel good about.” 

With “Get Real,” Midco builds upon its reputation for providing the quality internet services customers expect from a name they can trust. 

For more information about Midco’s fiber internet and the “Get Real” campaign, visit Midco.com.